Jacques de Villiers is a prolific writer, entrepreneur and marketing and sales change agent who believes in Living on Purpose.Jacques is regularly asked to speak at conferences on the subjects of sales, persuasion, success, client relationship management and marketing.

His flagship motivational talk called Knight Moves, teaches people how to "Live on Purpose". This is his favourite offering as it allows him to connect with his audience at the heart level or the "Why?" level. He is a strong believer that to see external change one has to change from within.

Or as Ghandi so eloquently put it: "Become the change you wish to see in the world."

When he is not speaking, Jacques runs a company called MindTrust Marketing. This company helps its clients develop the three pillars of making more money: Get more clients, up-sell your product or service and keep your clients coming back over and over again. He believes if an organisation can get this right, productivity and profitability will fall into place. MindTrust Marketing, through its vast resources, focuses on turning mediocre or non-existent marketing, public relations, advertising, sales and client retention strategies into sure-fire winners with measurable results.

In addition, he has another one-hour keynote talk:

How to Persuade Anybody to Do Almost Anything - Sales

It only takes 12 inches!!

If you master the 12" rule you’ll have more sales than you know what to do with, guaranteed.

If you are like most sales people you will have attended at least one basic selling skills course. Basic sales courses are great because they teach you the step-by-step process of selling – basically, you have got your learners licence. The challenge most sales courses face is that they teach you to sell at a "Head" level …a rational, judgemental, glass-half-empty, highly irritable dragon that allows no-one into his cave.

Truly brilliant sales people sell at an emotional level.

12" – The distance between the head to the heart…

… and the difference between earning R5 000 per month or earning R30 000+.

In this talk, you'll discover how to drop the sale from the head to the heart and sell at an emotional level. This is where the real magic happens and this is where you’ll extract the big bucks.

"People buy things for emotional, not rational, reasons. Once sold, people need to satisfy their emotional decisions with logic." 

Michael Masterson, Millionaire copywriter and master persuader.